mina

Mina Chernodrinska · Sofia

Hi, I'm Mina, player one. I connect business strategy with visual execution: brands, the systems behind them and the teams that build them. Trained in London and Milan, now levelling up with an Executive MBA.

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Highlights

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PLAYER_01♥♥♥♥♥
XP: 8 YRSLEVEL: 9Mission: turn wild ideas into strategy

A designer on her way to the next level.

I'm Mina, a creative lead from Sofia who connects business strategy with visual execution. I trained in illustration in London and in brand design in Milan, then worked across advertising, games and brand studios.

At Entain I plan and run company-wide comms strategies, including the award-winning Data & AI Academy. I build structured workflows and a calm, clear space for creative teams, so they can do their best work. I'm completing an Executive MBA at AUBG, because I want to balance a creative budget as well as I handle a colour palette.

Open to creative lead and brand strategy roles

See the work ▶LinkedIn ↗

Skills (power-ups)

  • Creative direction
  • Brand & comms strategy
  • Brand identity & design
  • Project leadership
  • AI tools & workflows
  • UX & motion design

Achievements

DataIQ Award 2026Best Data Academy or AI Literacy Programme, with the Entain team
Google Fundamentals of Digital Marketing

Contact (stats)

Emailm.chernodrinska@gmail.com
LinkedInin/mina-chernodrinska ↗
LocationSofia, Bulgaria

Level map

9 levels · 3 quests · 1 still loading
  1. ★Quest
    LondonSep 2017 – Jul 2021

    UAL, University of the Arts London

    Bachelor's, Illustration & Visual Media
  2. LVL1
    London

    Independent

    Freelance Illustrator

    Editorial illustration.

  3. LVL2
    SofiaStrategy

    McCann Sofia

    Junior Graphic Designer

    On the Coca-Cola and Jameson teams: produced client and print assets, and analysed competitors' visual strategies for new product launches.

  4. LVL3

    Saatchi & Saatchi X

    Junior Graphic Designer (Intern)

    Retouching, ideas, posters.

  5. ★Quest
    Milan2020 – 2021

    Domus Academy

    Master's, Visual Brand Design
  6. LVL4
    MilanStrategy

    tagMa

    Graphic Designer

    Brand strategy and identity design for clients, taking brands from positioning to visual system.

  7. LVL5
    Milan

    Hi-Fiber

    Digital Designer

    Web, campaigns, UI wireframes.

  8. LVL6
    Milan

    Freelance

    Digital Designer

    Layout, wireframing, UX/UI.

  9. LVL7
    MilanGames

    Jyamma Games

    Marketing Graphic Designer

    Marketing design for a game studio: campaign visuals, social assets and landing pages supporting game launches, including Enotria: The Last Song.

  10. LVL8

    Visus

    Social Media Designer

    Campaign concepts, social and merch.

  11. LVL9
    Sofia · current levelAug 2024 – now

    Entain

    Video & Graphic Designer

    Plans and runs strategy for company-wide initiatives and launches. Manages the award-winning Data & AI Academy and its comms, from video to SharePoint user journeys.

  12. ★Quest
    Sofia · in progressJan 2026 – May 2027

    AUBG, American University in Bulgaria

    Executive MBA, Business Administration
    Grad May 2027

Continue? 10 · 9 · 8…

Insert coin.

Open to brand, creative direction and strategy projects, and to a good chat about games. Email is the fastest way to reach me.

m.chernodrinska@gmail.com Write to me ✉